The NBA 2K League announced that it has signed a multiyear partnership with Stance, who will become the official sock provider of the NBA 2K League.
Here’s a version of each team’s sock, as well as early renderings:
Stance will outfit all 21 teams with team-branded designs, and player in-game avatars will also be outfitted in Stance socks. This is Stance’s first outfitting partnership in the esports sphere.
Stance Hoops on Twitter
❤ + 🏀 (+ 🎮) Excited to announce our partnership with @NBA2KLeague. Look for the socks on your favorite players and their in-game avatars. https://t.co/GsQ3sfJPJ4 https://t.co/XKkQDwoeOn
Over the offseason and into its second season, the NBA 2K League has expanded its array of partnerships. It added Champion USA as the official apparel partner of the league, with the company supplying all teams with real-life and virtual in-game gear, as well as jerseys on and off the virtual court.
The socks are already available on the Stance online store.